JumpstartSade ClarkeSenior Lead, Sales Stream
Sales guides

Straight talk on breaking into sales.

Practical guides from the calls I have every week, on qualifying, career paths, and getting hired. Salaries are from the briefs of roles we've filled.

AE stream · Priority hire

Account executive roles at London startups: who gets hired

For AEs with one to four years of quota behind them. What founding-AE roles look like, what they pay, and what founders check before they hire.

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SDR/BDR stream · Career switchers

Getting your first SDR or BDR role from a different career

Why teachers, recruiters, estate agents and media people become the best SDRs, what the job pays, and how to make the switch.

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Qualifying · SDR & AE

MEDDPICC: your key to well-qualified meetings and hitting target

The framework that turns hopeful meetings into forecastable pipeline.

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Career paths

Sales in a startup vs sales in a large organisation like Microsoft

The real trade-offs between brand, structure and ownership.

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The future of the role

SDRs vs AI: will AI remove the need for SDRs?

What AI has already automated, and what it hasn’t touched.

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Diversity in sales

Why we need more women in sales

Sade on the opportunity for women considering a sales career.

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Hiring bar

What we look for: BDR/SDR vs AE

The honest breakdown of what founders actually brief me on.

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Get up to scratch

Sales books to read to get you up to scratch

What I actually recommend on calls, and why.

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Interview prep

How to approach your sales case study during interview

What founders are actually watching for.

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